Which search engine sends web sites the highest percentage of their search traffic…?  According to Experian Hitwise, Yahoo leads Google and Bing at sending more traffic to sites listed within their index. Yahoo’s Advertising Blog posted up the news from Hitwise on August 16th.  The report is really a breakdown of which engine steals the least amount of traffic from organic search. It’s no wonder Yahoo was eager to share the news and hopefully become your new best friend.

first page dominator reportThe Experian Hitwise search success rate report revealed that Yahoo sends 81% of their traffic on to Web sites, as compared to 80% for Bing and only 68% for Google. These percentages show how effective Google Places & Google Maps is at keeping local search traffic on Google’s site, as compared to the current similar offerings from Yahoo and Bing.